The FitCast, Ryan Lee, and More

// posted December 7, 2010 by Lou Schuler

I had way too much fun taping my segment for the 200th episode of The FitCast. I think I made sense, but I’m probably not the best judge of that. Also on the show are Dan John and Alan Aragon. I’m confident they made sense.

I was surprised and honored to be invited by Ryan Lee to join his all-star cast of contributors to his relaunched website. My first post is here.

While those are fun side projects, my main gig is the upcoming launch of The New Rules of Lifting for Abs, the third book in the NROL series and a completely fresh take on training for core strength and stability, body composition, athleticism, and overall conditioning. 

The on-sale date is December 30. You can preorder now, of course; it won’t make the book arrive before the 30th, but it will make me feel good about myself. And, really, what else matters?

As always, you can find me throughout the day at the JP Fitness forums, where I’m an administrator, and where I participate in and moderate civil conversations on everything from fitness to sports to movies to politics. (Yes, the discourse in the Current Events forum is polite and respectful almost all the time – believe it or not.) 

There’s one more announcement to make, but that’s going to have to wait a day or two.

Update:

Here’s the announcement: The new website for the New Rules of Lifting books is live. I have no idea how to post updates on it yet, but it sure does look nice just sitting there!


View Comments (4)

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  • http://www.desirmoi.fr Bob

    Just got a look at the NROL and I have to admit that it got me stuck! Nice job!

  • Karen Couch

    Why don’t you have the New rules of lifting for women in iBook format? You have the men’s version.

    Thanks, Karen

  • http://www.louschuler.com Lou Schuler

    Karen, we did have several e-versions of NROL for Women, but we took them off the market because we got so many complaints. You can’t read the charts, and it’s difficult to scroll back to reference the photos and exercise descriptions.

    Several people who bought the Kindle version told me that they had to go back and buy the paper version as well. I ended up pulling books off my own shelf and sending them to readers so they didn’t have to buy my book twice.

    My editor and I felt this was unacceptable, so we took the ebooks off the market. The new book, NROL for Abs, won’t be released in electronic versions.

    Perfect world, we’d release apps for iPhone, iPad, and Droid that would give readers an interactive version of the books. They could buy the books for the text and workouts, or buy the app if they just wanted the workouts. If they want to buy both, they’re getting two different but complementary products, not the same thing twice.

    But that’s just not in play right now. The best we can do is avoid selling readers a product that we know isn’t good enough.

  • http://www.shapingconcepts.com Shane Doll

    Hey Lou, just found your blog and I love what you’re doing. We seem to have similar philosphies when it comes to training. Can’t wait to see the NROL for Abs. Keep up the good work and keep preaching the gospel. Take care- Shane

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Lou Schuler

Lou Schuler is an award-winning fitness journalist and author of many popular books about strength training and nutrition. For the full story, click here.

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